How to Use Fabric Graphics in Shell Scheme Setups

When you’re setting up a stand at a trade show or exhibition, first impressions matter. A plain shell scheme can look dull and forgettable. But with the right graphics, especially fabric ones, you can completely transform your space and attract more visitors. This blog explains how to use fabric graphics in shell scheme setups, why they’re a smart choice, and how to get the best results.

What is a Shell Scheme?

A shell scheme is a common type of modular stand used at UK trade shows and exhibitions. It usually consists of an aluminium frame with white or grey panels, forming the basic walls of your stand. Most exhibition organisers offer shell schemes as part of their packages for exhibitors.

While shell schemes provide structure and convenience, they don’t offer much in terms of style or branding. On their own, they can look bland. That’s where shell scheme graphics come in – they help bring your brand to life and make your stand look professional and appealing.

Why Choose Fabric Graphics?

Fabric graphics are becoming more popular for exhibitions and events. Compared to other materials like PVC or rigid panels, fabric offers several useful benefits:

• Lightweight and Easy to Carry
  Fabric is much lighter than solid boards, making it easier to transport and set up at the venue.
• Smooth and Wrinkle-Resistant
  High-quality fabrics are designed to stay smooth and tight, even after folding or rolling.
• No Glare from Lights
  Unlike glossy materials, fabric doesn’t reflect light. This means your stand will look great under bright exhibition lighting.
• Vivid Print Quality
  Fabric can hold rich colours and clear images, helping your branding stand out.
• Reusable and Eco-Friendly
  You can reuse fabric graphics for different events. Some are even made using recycled materials, making them a sustainable choice.
• Cost-Effective in the Long Run
  Though they may cost slightly more at the start, they last longer and can be used multiple times, saving money in the future.

Types of Fabric Graphics for Shell Schemes

There are a few different types of fabric graphics you can use in a shell scheme. Choosing the right one depends on your budget, the look you want to achieve, and how often you plan to use them.

Tension Fabric Graphics

These are printed onto a stretchy material that fits tightly over a frame. The result is a clean, seamless finish with no visible joins. Tension fabric systems give a sleek, modern look that works well for high-end exhibitions.

Velcro-Applied Fabric Panels

These are simple to use. The fabric panels are printed and then attached directly to the shell scheme panels using Velcro strips. This is a good option for quick and easy setup.

Seamless Fabric Backdrops

You can cover the entire back wall with one large piece of fabric. This creates a smooth backdrop with no gaps or lines. It’s perfect for bold branding or full-size visuals.

Hanging Fabric Banners

If you want to add height or attract attention from afar, hanging fabric banners is a great addition. These can be suspended above or in front of your stand.

How to Install Fabric Graphics in a Shell Scheme

Installing fabric graphics is simpler than it may seem. Here’s a step-by-step guide:

Step 1: Measure Carefully

Before you order your graphics, measure the exact size of your shell scheme panels. Most shell schemes follow standard UK sizes, but it’s always best to double-check with the organiser.

Step 2: Choose the Right Graphic Type

Decide which fabric style works best for your design and setup. If you want an easy fix, Velcro panels might be best. For a cleaner look, go for tension fabric or a full backdrop.

Step 3: Attach the Graphics

Use the right fixtures – Velcro, clips, or frames. Make sure everything is properly aligned. If you're using Velcro, apply it to both the fabric and the panel edges.

Step 4: Check the Tension

Make sure the fabric is stretched evenly to avoid sagging or wrinkles. Smooth it out and adjust as needed for a clean, polished finish.

Step 5: Add Finishing Touches

Once your graphics are up, complete your stand with lighting, counters, leaflets, and promotional material. This helps create a welcoming and informative space for visitors.

Design Tips for Maximum Impact

A good design makes your shell scheme stand out. Here are some simple tips:

• Keep it Clear and Bold
  Your message should be easy to read, even from a distance. Use large fonts and high-contrast colours.
• Focus on Branding
  Make sure your logo and company name are clearly visible. Use your brand colours for consistency.
• Limit the Text
  Don’t overload the space with information. Use short, punchy phrases and focus on what matters.
• Use Images and Icons
  High-quality photos and icons help communicate your message quickly.
• Add a Call-to-Action
  Encourage visitors to scan a QR code, take a brochure, or talk to your team.

Examples

Many UK businesses have used fabric graphics to enhance their shell schemes. A London-based skincare brand created a full backdrop using tension fabric, making their 3x3m stand feel open and inviting. A local tech startup used Velcro panels to cover the walls with their branding and product highlights, creating a consistent and professional look on a tight budget.

If you’re unsure where to get started, visiting a sign shop London can be a good first step. They can guide you on materials, design, and installation, especially if you’re working with tight timelines.

Final Thoughts and Recommendations

Fabric graphics are an excellent way to enhance a plain shell scheme, creating a branded and eye-catching exhibition space. Lightweight, easy to use, and ideal for making a lasting impression, fabric graphics are perfect for any exhibitor. They improve your stand's appearance, streamline setup and pack-down, and can be reused for future events. Whether you're looking for tension backdrops, Velcro panels, or hanging displays, a professional sign shop can help. At Sign Company London, we specialise in high-quality shell scheme graphics. Contact us today for a free consultation or quote.