E-commerce websites have played a critical role in the online retail revolution since their inception. They have had and Since their start, e-commerce websites have played a vital part in the online retail revolution. They have had, and continue to have, a significant influence on the lives of Indian online shoppers. These shopping portals strive to meet the needs of a larger community by making online shopping a pleasurable experience.

Look no further if you are a fashionista who enjoys shopping for designer clothing. With its unique colors and design patterns for youngsters, teenagers, adults, and the elderly, Reliance Trends has captured the interest of millions of customers. If you believe the products are too pricey, you can take advantage of Reliance Trends offers to receive the required items for a reduced price.

Because of the convenience and diversity, the number of online shopping websites has increased dramatically over time. Numerous collections, online deals and discounts, simple returns and exchanges, and, most importantly, you don’t have to leave your house (hurray for all the introverts!). As a result, the vast majority of millennials are striving to make the transition to internet shopping.

So, what entices them to return for more? What could they possibly be looking for? Are you interested in learning more about what you can acquire online? Here’s a list of the best-selling online products in India! Take a look!

Let’s have a look at the top 12 most popular online products in India in 2022.

  1. Fashion
  2. Electronics
  3. Baby Care products
  4. Home Decor and Furnishings
  5. Food and Health Supplements
  6. Jewellery
  7. Beauty Products
  8. Online Grocery
  9. Gift Cards and Online Subscriptions
  10. Toys and Video Games
  11. Books
  12. Handmade Products

Let’s take a look at the most popular products in each category individually.

1. Fashion

This is unquestionably the industry with the greatest number of products for sale. The clothes and fashion accessories industry is unquestionably at the top of India’s best-selling products list. Hundreds of stores sell fashion items on the internet. The introduction of e-commerce shopping websites has had a positive impact on the clothes business. A large number of customers anticipate the sale time when nearly every item in the online fashion store is discounted.

What are the most common purchases?

  • Clothes
  • Bags
  • Watches
  • Sunglasses
  • Belts
  • Ties and cufflinks
  • Socks and handkerchiefs

Footwear for:

  • Work, party, casual, and ethnic shoes
  • Running and sports shoes
  • Flats
  • Sandals
  • Flip-flops
  • Sneaker and casual shoes
  • Slippers


  • Lifestyle
  • Mochi
  • Metro
  • Amazon
  • Myntra
  • Clarks
  • Adidas
  • Nike
  • Reebok

What’s the best place to look for them?

  • Myntra
  • Jabong
  • Amazon
  • Flipkart
  • Tata Cliq
  • Lifestyle
  • Shein
  • PayTm Mall
  • FabIndia
  • Ajio
  • Home shop 18

2. Electronics

The best place to buy electronics is on the internet. Why? Only because you will be able to save a significant amount of money on your purchases. Cashback offers, bank offers, sale offers, and pretty much every other type of deal you could think of would be available here. Your order not only arrives quickly but it is also delivered to your location. You can also exchange it if necessary. One of the most popular retail items is electronics.

What are the most common purchases?

  • Mobile phones, smartphones, and tablets
  • Laptops and Computers
  • Home appliances
  • Speakers and music systems
  • Mobile, laptop, and music accessories

What are the markets where they can be found?

  • Amazon
  • Flipkart
  • Croma
  • Viveks
  • PayTm mall

3. Baby Care Products

Baby care products are next on the list. Modern Indian parents have shifted their shopping habits to the internet. From selecting outfits for their newborns to purchasing important baby care goods, parents have a lot on their minds. Almost everything may be purchased on the internet. They can stay at home, care for the baby, and purchase all of the necessary items from the comfort of their own home.

What do people buy these days?

  • Pampers
  • Clothes
  • Feeding bottles
  • Skin care products

What are the places where you can order baby care products?

  • Amazon
  • Flipkart
  • FirstCry
  • Super Bottoms
  • Netmeds
  • Mother Care India

4. Home Decor and Furnishings

Everyone enjoys constructing a new home or upgrading an existing one. The goal has always been to fill your area with aesthetically pleasing items. Whether it’s things that make your home more attractive or products that make it more livable and welcoming, there’s something for everyone. In India, a large section of the population buys furniture and home design items online.

What do people buy these days?

  • Furniture for Living room, dining room, bedroom and for studying.
  • Home decor products like lighting, paintings, clocks, curtains, wall art, small plants, and more.

What are the places where you can order baby care products?

  • Home Centre
  • Pepperfry
  • Homestop
  • At Home
  • Engrave

5. Food and Health Supplements

The home essentials industry is currently one of the most popular internet enterprises. Millions of individuals now purchase meals over the internet, and the internet food chain industry has grown rapidly since its inception. You can even have groceries delivered to your home if you order them online. Furthermore, you may be perplexed. You can also buy medications and other health-related things from the comfort of your own home!

Where can you find them?

  • Zomato
  • Swiggy
  • BigBasket
  • Grofers
  • Practo
  • Healthkart

6. Jewellery

Jewellery is worn as a form of decoration and is frequently displayed on important occasions. Beautiful jewellery can be worn to complement one’s outfit. Women adore their jewellery, whether it’s gold, silver, platinum, diamonds, corroded or fake, and they’ll go out of their way to get pieces that match their outfits.

What do people usually buy?

  • Earrings
  • Necklace
  • Bracelet
  • Anklet
  • Rings

Where can you find them?

  • Titan
  • Bluestone
  • Amazon
  • Caratlane
  • Kalyan Jewellers

7. Beauty Products

A woman’s makeup kit is as valuable as her diamonds. Shopping for beauty and skincare products has never been easier thanks to the arrival of online makeup businesses. They sell almost any type of beauty product you can think of, from any brand. Whatever you’re looking for, you can now find it on the internet.

Check out the Mamaearth store if you’re looking for great beauty items for your face and hair. It sells a variety of products that are made using natural ingredients. All of the products are safe to use because they have been dermatologically evaluated and authorized by the FDA before being released on the market. They are on the pricey side due to their wide functionality and efficacy. Still, if you want to buy these branded products, Mamaearth coupon codes can help you do so while staying inside your budget.

What do people usually buy?

  • Face creams and foundations
  • Eye makeup
  • Face makeup
  • Perfumes
  • Body creams and lotion
  • Hair products
  • Scented soaps

Where can you find them?

  • Nykaa
  • Himalaya
  • Biotique

8. Online Grocery

Believe it or not, online grocery is the most popular product category in the country. People began to rely on platforms like ITC after the launch of various online supermarkets. Using the ITC shop discount code, you may save up to 40% on everyday essentials.

Gone are the days when folks would go to a grocery store, haggle for the greatest price, and buy a large quantity of something all at once. People nowadays simply use their iPhones to have goods delivered to their homes.

What grocery do people buy?

  • Snacks
  • Milk
  • Bread
  • Vegetables
  • Cereals
  • Soda

Which are the top online grocery stores in India?

  • BigBasket
  • JioMart
  • Grofers
  • Spencers
  • Nature Basket
  • Amazon
  • Flipkart

9. Gift Cards and Online Subscriptions

In the gifting world, gift cards are the way to go. You may get personalized gift vouchers/cards from several online shopping stores. This is your go-to gift when you don’t know what to get your loved ones. When it comes to online subscriptions, you can sign up for online subscription plans to watch movies, videos, listen to music, read e-books, newspapers, or magazines, enroll in certified courses, and so on.

What do people usually buy?

Gift Cards for special occasions like:

  • Birthday
  • Wedding
  • Festival
  • Anniversaries

Subscriptions for:

  • Online courses
  • Movies
  • Music
  • E-books
  • Fitness food

Where can you find them?

Merchant-specific stores. Many e-commerce stores have their own gift cards.

For subscriptions plans you can check:

  • Amazon
  • Wynk
  • Prime video
  • Netflix
  • Kindle
  • Eatfit

10. Toys and Video Games

It goes without saying that millennial parents will buy toys and games for their Gen Z children from online retailers. Most individuals now choose to shop online because all products are readily available and deliverable.

What do people usually buy?

  • Scrabble
  • Ludo
  • Snakes-n-ladders
  • Monopoly
  • Remote controlled cars and helicopters
  • FIFA world cup
  • Call of Duty
  • Grand theft auto

Where can you find them?

  • Toycart
  • Firstcry
  • Amazon
  • SnapDeal
  • Flipkart

11. Books

Bookworms regard online bookstores to be a lifesaver.
They couldn’t be more pleased.
It’s fantastic that people can buy any book, in any genre, from the comfort of their own homes.

What do people usually buy?

Comics, Fictions, Novels, Fantasies, Non-fictions, Mysteries, Literatures, Thrillers, Short Stories, Memoirs, Histories, Picture Books, Cookbooks, Health and Fitness Books, Self-help Books, Magazines, and more.

Where can you find them?

  • Amazon
  • Flipkart
  • Infibeam
  • SnapDeal
  • Indiabookstore
  • Bookswagon

12. Handmade Products

Handmade products are, as strange as it may seem, one of the most popular internet products in India.
These are handcrafted by creative individuals and groups and are available for purchase through a variety of internet retailers.
A large percentage of the population values the efforts made and makes it a point to purchase these handcrafted items.

What do people usually buy?

Clothes, Jewelleries, Paintings, Dolls/ wooden toys, scented candles and soaps, bath essentials, bags, crafts, books, and more.

Where can you find them?

  • Craftsvilla
  • The India Craft House
  • Etsy
  • Amazon
  • Bonus: SaffronArt
  • ArtyOwl
  • iCraft

Why is it that online buying is becoming more trendy by the day ?

You’re not only signing up for convenience; you’ll also be able to add your favorite items to a shopping basket and buy them whenever you want! What is the most pleasurable moment of the experience? Even if you stay at home, you can add to your collection! So, what are you holding out for? Whatever purchase you make, the internet world is there to embrace you with open arms. When there’s a lot of demand, there’s also a lot of supply! Thanks to the continued growth of online shopping websites across the country, you can choose what you want to buy without having to deal with a crowd. Who else but you could it be? If not now, when will it be?

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